Business Development Services

2022-CM_SSMLogo.png

Brand Design and Marketing Services for Educational Consultants

CounselMore and Short Story Marketing know the business side of educational practice better than anyone. If you are new to the industry or a long-time leader, how you show up in the market matters. Your brand matters to us! From design to ongoing technical support. Count on us!

WEB AND TECHNICAL SERVICES

Do It Yourself, or Hire a Pro?? You want to "do it yourself" because it's free. That is, if you place no value on your time.

We often hear about business owners pulling their hair out, because they decided to take care of their websites themselves... but the website always takes a back seat to running the business. When it is your brand and reputation on the line.

Select one of our tailored services below or begin with a simple Technical Web Assessment report. If you prefer DIY, we support your effort by offering technical evaluations that include DIY action plans! If you prefer to not DIY, then begin with knowing what your current sites lacks and identify areas in need of improvement before you hire a web designer.

We want you to save your time, your money, and your hair!

Screen Shot 2022-06-20 at 4.16.21 PM.png

user experience and conversion optimization assessment

You'd take action if you knew where to start. This report measures many of the factors that matter to the online success of your business.

You can use this report to quickly and efficiently evaluate your website’s strengths and weaknesses.

The prioritized recommendations you’ll find here are easy to read, understand and allow you to take action.

An itemized evaluation by professional web developers, application designers, user experience architects and IT professionals come together for a thorough evaluation of your E-health.

$299 Exclusive service for CounselMore members

Meet with us

Screen Shot 2022-06-20 at 4.20.25 PM.png

SEO Local Visibility Report

You've heard plenty about SEO but when would you have the time to determine keywords and each word's relationship to general web traffic, compared to competing webpages? You won't and to understand this stuff will take you away from focusing on your company. Let us help!

This report measures search engine optimization ranking and local authority. You'll receive a detailed report with actionable suggestions.

An itemized evaluation by professional web developers, application designers, user experience architects and IT professionals come together for a thorough evaluation of your E-health.

$299 Exclusive service for CounselMore members

Meet with us

Screen Shot 2022-06-20 at 4.15.17 PM.png

Website Technical Assessment

This report looks at how your site complies with the structural and performance best practices.

Beyond structural topics, we look at more subjective issues of design, messaging and online reputation,

You'll find the information contained in this report valuable packed with options.

An itemized evaluation by professional web developers, application designers, user experience architects and IT professionals come together for a thorough evaluation of your E-health.

$299 Exclusive service for CounselMore members

Meet with us

short story 1.jpg

Getting Started Value Package

Great for a new practice, or refreshing an old digital presence. Choose the name of your company, we will find and register your initial www domain name.

We will create 2 email addresses for your direct email and for your general inquiries.

Our expert web designers will develop a layout that speaks to your niche audience.

A congruent look and feel across your 5 - 6 page design will impress, engage and convert visitors to clients. Your ‘contact us’ form will link to your MailChimp or Constant Contact email marketing service.

Bonus for new CounselMore clients: This package includes all of your CounselMore account customization and set up.

$1200 - $1600

$1200 Discounted for CounselMore members.

Meet with us

short story website.jpg

Solo Professional

Ready to move ahead and not get trapped by technical details?

Rely on us to free you up from tech-talk and deliver the digital presence your practice deserves. This package includes all of the Getting Started Value Package plus these additional benefits:

We will create 3 email addresses.

Enhanced brand design from page to page, employing SEO practices that are recognized by search engines.

We will design a blog for you to easily post and promote your practice, increasing your search engine recognition.

Your new site will include 10 - 12 congruent pages, password protected pages, CounselMore’s parents’ page, and a live or 'bot' chat feature.

Discounted to $1950 for CounselMore clients.

Meet with us

iStock-1367696835.jpg

Your Website In the Cloud

If you have been an IEC for a while, you have probably heard of the "Educational Consultant Platform" -- that is our trade name for the commercial website development system that we have licensed for use for our clients' projects.

Rated the best of 2022 by CNet, Digital.com, and others, our platform puts your website "in the cloud", and provides SSL security, "tech" updates as needed, automatic optimization for desktop and mobile, extensive website analytics, a huge online stock photo library, online site editing software, and even multi-language support.

Meet with us

iStock-1358593270.jpg

Custom Package

Rated the best of 2022 by CNet, Digital.com, and others, our platform puts your website "in the cloud", and provides SSL security, "tech" updates as needed, automatic optimization for desktop and mobile, extensive website analytics, a huge online stock photo library, online site editing software, and even multi-language support.

Meet with us

Screen Shot 2022-06-20 at 12.23.54 AM.png

Maintenance Services

Contact us for marketing and web design maintenance packages. All the digital maintenance you don't want to do is the same stuff we love to do.

Plans begin as low as $29 per month