The college planning platform for serious counselors

Better counselors. Better outcomes. Every student.

College planning without the guesswork.

A true all-in-one platform — the curriculum, the data, the community, and all the tools you need.

Bootstrapped since 2016 Your data stays yours Cancel anytime
Counselor working with a student
Ava’s applications Class of ’26 · 12 schools
Northwestern ED Submitted
UCLA EA Accepted
Vanderbilt RD Waitlisted
Boston Univ. EA

Your practice has real impact.

CounselMore exists to make every counselor better — and every student the beneficiary of that.

3,000+
Counselors who trust CounselMore
1M+
Applications prepared, tracked & submitted
Student capacity from day one
New counselor

“Transitioning from a high school or starting a practice — the all-in-one platform filled with features that will adapt to your needs.”

CV
Claudine Vainrub
Established counselor

“I always figured app season chaos was a necessary evil — that was a myth. I grew my business and didn’t lose my personal touch. I’ve created a routine program that can be tailored to any student’s needs.”

Enterprise

“One of our planners had to step away due to a personal emergency. CounselMore was crucial. It enabled us to step in and see exactly where she was in the process with every student. A seamless transition for each family.”

KC
Kat Clowes
Choose your starting point

Where are you in your practice?

New counselor

Building your practice

You’re starting out — or starting over. You know what great planning looks like. What you need is the infrastructure to deliver it consistently, confidently, and without spending three years figuring out what works while your students pay the price.

What you get The industry’s only proven college readiness curriculum. Real student outcomes data. A community of 3,000+ peers. And a complete platform that structures your practice from day one.
The result Counselors who start with The Complete Counselor package achieve 28% better acceptance outcomes — beginning in year one.
Show me The Complete Counselor package →
Established counselor

You have an established practice

You’ve built something real. Your process works. Your families trust you. What you need now isn’t reinvention — it’s a platform that adapts to the standard you’ve already set. One that’s dependable, proven, and built around the way serious counselors actually work.

What you get A complete platform that structures every student engagement from first meeting to enrollment. Your historical student outcomes data to back your recommendations with evidence. Analytics that show you exactly what’s working season over season. And a platform that integrates with the industry-leading tools you already rely on.
The result A practice that runs with the reliability your families expect — and the workflows to ensure your process is automated and elevated.
Show me the established practice platform →
Enterprise

Managing a large organization

You lead a team of counselors serving hundreds — or thousands — of students. Your challenge isn’t personal performance. It’s consistency, visibility, and accountability across an entire organization. Every counselor following the same standard. Every student covered. Every outcome documented.

What you get Practice-wide visibility across every counselor and every student. Analytics by counselor, by school, by application type. The infrastructure to enforce proven process across your entire team. Custom development for the workflows your organization requires. And the only data-driven decision engine in the industry that gives your team institutional knowledge no competitor can match.
The result An organization where every student gets a great counselor — not just the ones who got lucky with their assignment.
Show me the enterprise platform →

One platform. Every phase. Every student.

From the first conversation to enrollment day — CounselMore covers the complete journey.

1
Onboarding & Clarity

Where your student actually stands — assessments, AI-assisted student record generator (an amazing time-saver), fit assessment, data-driven college list building based on historical student outcomes.

2
Strategy (Action Plans)

The work that turns today’s reach school into tomorrow’s acceptance. Action plans, course progression, testing strategy, financial planning — the phase that separates great counselors from good ones.

Only on CounselMore · Coming soon
3
Submit with Confidence

Execute. Submit. Celebrate. Know exactly how it happened — and use that knowledge to get even better next season. Essay management, the most complete app tracker, deadlines up-to-date and date-stamped, app requirements up-to-date and date-stamped.

The data

Break open the
black box of
college admissions.

Real student outcomes. Searchable by school, major, and more.

  • This is not a prediction engine.
  • It is not an algorithm.
  • It’s not an embarrassing spreadsheet.
See how the data works →
Acceptance rates · Computer Science · ED n = 1,284 · last 5 cycles
Cornell 18%
CMU 12%
U Michigan 24%
Northeastern 31%
Purdue 47%
Penn State 62%
Data & Trust

Accountable to counselors — and no one else.

We have no investors to answer to, no dataset to monetize, and no structural incentive to ever build a product that competes with yours. We say this not to criticize others but because we think you deserve to know it — and because in the current environment, it matters more than it ever has before.

The question worth asking of any platform you trust with your professional history: Who does it ultimately answer to?

We do not build products that compete with you

Our business depends on your success as a counselor. The moment we work against that, we’ve broken the only thing that matters.

We do not train AI on your data

Your outcomes do not feed our models. Your students’ profiles and essays do not become an AI training set.

We do not sell your student data

Your students’ outcomes, profiles, and application histories are not for sale. Not to families, colleges, or commercial third parties.

We do not share your data with outside organizations

Your professional history is not a research asset to displace you and your fellow advisors.

Community
New Counselor

You shouldn’t have to figure this out alone.

College planning is a profession practiced in isolation. Every counselor facing the same challenges — the changing admissions landscape, the anxious families, the impossible deadlines — largely figuring it out on their own.

CounselMore is the platform that changes that. 3,000+ counselors sharing knowledge, outcomes, and experience. Weekly counselor meetups. Mentorship circles. A community built on the belief that when counselors know more, students do better.

Together we CounselMore.
As featured in

Better counselors. Better outcomes. Every student.

Become the one they remember.

Start your free trial today. See exactly what your practice looks like when it’s built on a proven process, real data, and the support of 3,000+ peers who have been where you are.

Bootstrapped since 2016 Your data stays yours Cancel anytime